Simply Driven Articles and Whitepapers

  • September 25, 2023

    For some companies, internal equity is stopping them from making a change and improving their team. 

  • December 8, 2019

    Jeremy Schoettle runs a large finance function in one of the most turbulent and changing industries in America.  There’s never a dull moment in his world. KB: Thanks for meeting. JS: Glad we could make it work. KB: As always, let’s start with the biographical stuff. JS: Sure.  I grew up in a large catholic [...]

  • October 22, 2019

    Dave Ritzler is wise beyond his years and is another great example of how doing “a little more than was expected” can lead to amazing opportunity.  We’re sitting at the Starbucks at 15th and Capitol, and it’s hopping busy. KB:  Dave, thanks for meeting me. DR:  Good to be here. KB: Is Indianapolis home for [...]

  • August 26, 2019

    John Wright is a Renaissance Man.  In addition to being a CFO, he’s a WWI & II history buff, collects vintage musical instruments, has a recording studio in this home and he restores old Volkswagens. As soon as he sits down with you, you can feel his energy. KB:  John, thanks for meeting me. JW: [...]

  • August 9, 2019

    KB:  Steve, it’s good to see you. SD:  Thanks. KB:  Walk me through your early years. SD:  Good place to start - My parents were really smart: Dad is a PhD chemical engineer, and Mom was a chemical engineering librarian at Procter & Gamble, which is where they met. I was one of five kids, [...]

  • April 29, 2019

    Doug Mills has had an amazing finance career here in Indianapolis. From his early days at Andersen to life in the private equity world, he’s seen a lot of stuff. Fun fact: Doug and I were neighbors a long time ago and had a years-long friendly competition for whose lawn was the greenest and best [...]

  • December 10, 2018

    Jenny Quinnette is the new CFO of Viral Launch, an early stage SaaS company in Indianapolis. She’s been in the CFO chair there for less than two months and she’s having a blast. KB: Thanks for meeting me. JQ: My pleasure. KB: Tell me a little bit about your history. JQ: I grew up in [...]

  • November 26, 2018

    Eric Harton is an amazing, global, CFO talent flying under our radar here. His career has taken him literally all over the world with some of America’s premier CPG companies. It’s a cold Thursday, but we’re in a warm spot at Muldoon’s in Carmel. KB: Eric, thank you for meeting me. EH: Glad to be [...]

  • October 8, 2018

    Kay Whitaker has had quite a run as an Indianapolis CFO. A builder and a fixer, she’s made a name for herself with successes at RenPSG, Odyssey, First Internet Bank and Central Indiana Community Foundation. In 2012, The Indianapolis Business Journal honored her as its CFO of the Year for her work at CICF. KB: [...]

  • September 25, 2018

    Stephanie Peavler is engaging, energetic and fearless. She’s two months in as the new CFO of BSA LifeStructures, although she’s no stranger to the company. We’re at Scotty’s Brewhouse on a Thursday afternoon and it’s absolutely pouring outside. KB: Stephanie it’s great to see you. SP: Glad to be here. KB: Tell me a little [...]

  • July 20, 2018

    Andrew Krop is having fun. He’s a key executive at Spot Freight, which is an Indianapolis success story. Only in existence since 2009, they are a perennial honoree as one of the IBJ’s Fast 25. We’re having breakfast at Patachou downtown, surrounded by GenCon attendees in full dress. KB: How was life growing up? AK: [...]

  • June 26, 2018

    KB: Melanie, great to see you. MK: Traffic was terrible… KB: It’s all good. I’ve got lots of time. Tell me about you…where are you from, how’d you grow up…all that stuff. MK: Well, here’s a little-known fact: I spent my early years in Hicksville, Ohio, which is just across the Ohio state line from [...]

  • May 15, 2018

    KB: Joe, it’s great to see you. JA: Thanks. KB: You’ve had a non-traditional journey to the CFO seat. Let’s talk about that. JA: You’re right. I attended the U.S. Coast Guard Academy, which is in New London, CT. I pursued the Coast Guard Academy due to a couple of other family members that had [...]

  • April 30, 2018

    Brad Cornelius is part of something special, and he knows it. Sun King has developed a brand and a culture that most other companies can only dream about. KB: Brad, thanks for meeting me. BC: My pleasure. KB: So, tell me about growing up. BC: I’m an only child; grew up in Lawrenceburg, IN. My [...]

  • March 19, 2018

    Todd Pepmeier is one of Indy’s best kept CFO secrets. Just in his early 40s, he’s made a name for himself at some of the biggest companies in the world. Part corporate exec and part entrepreneur, he describes himself as an “engineer trapped in a CFO’s body”, and in his spare time builds racing engines [...]

  • February 13, 2018

    Bluelock's CFO Jen Burton doesn’t back away from a challenge. Five years ago, she ran the Indianapolis Mini-Marathon on a dare. Soon, she ran another half-marathon. Then a full marathon. She set a goal of running 1,000 miles in one calendar year. She did it. Now she’s focused on triathlons. A habitual goal-setter? She grins [...]

  • December 15, 2017

    Ricker Oil CFO, Jarod Downing has accomplished a lot in a short period of time. Although he once considered a job on Wall Street, he’s made quite a finance career for himself right here in Indianapolis. I’m back at Four Day Ray Brewing Company in Fishers on a brisk December Friday afternoon. KB: Great to [...]

  • November 15, 2017

    SmarterHQ Vice President of Finance and Operations Matt Tyner is a force of nature. Although only 30, the countless hours he’s logged over the past six years at SmarterHQ have made him wise beyond his years. It’s a Friday afternoon at Daddy Jacks, which is just a stone’s throw from Smarter HQ’s offices at 91st [...]

  • November 1, 2017

    Lyn Bradbury is a CFO at Ingram Micro Mobility.  She is in the prime of her career. We met on a sunny Friday amidst the smell of bagels and coffee at Panera. She has an infectious smile and energy level that set the stage for a great conversation. KB: Lyn, thank you for this. LB: [...]

  • September 5, 2017

    Deflecto Corporation Vice President of Finance/Accounting Jay Bray is a busy guy.  He rolled into Four Day Ray Brewing in Fishers with a big smile, immediately after wrapping up a monthly operating call.  A few days prior, he was in India; one of several trips there for him in 2017.  When he’s not in India, [...]