Several times each week, one of the people at my firm finds themselves on the phone with someone who is underwhelming. I often wonder why. I know all the “80/20” rule stuff and that the bottom 95% make the top 5% possible, etc. But do some people, at some point, make a decision to be unimpressive? There are examples of impressive people all around us. Why not seek to emulate them? I actually think it’s rooted in laziness. Some conscious, some unconscious. What do you think?